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Pendulum : How Past Generations Shape Our Present and Predict Our Future

ISBN: 9781593157067 | 1593157061
Format: Hardcover
Publisher: Perseus Books Group
Pub. Date: 9/4/2012

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Summary
Western Society has recently completed a predictable 40-year shift from an Idealist or "Me" system of values to a Civic or "We" way of thinking. These shifts happen with the regularity of a pendulum every 40 years. The most recent 6-year "shift window" opened in 2003 and was closed in 2008. The previous shift-headed in the opposite sociological direction, from "We" to "Me"-opened in 1963 and closed in 1968. These sociological shifts have a profound impact on politics, the economy, advertising, and entertainment. Those who are in step with these... MORE


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