'Professor Ong has managed to synthesize an incredible amount of thought and at the same time has carried some of his earlier ideas still further. Orality and Literacyshould become a classic. It is eminently assignable for undergraduate courses'- Professor John Ahern 'No comparable work on this important subject exists. Thanks to the lucidity of its style and presentation of complex thought, this is a work that will be accessible and useful...it will be the standard introduction to this topic for some years to come'- Choice 'Professor Walter Ong's new book explores some of the profound changes in our thought processes, personality and social structures which are the result, at various stages of our history, of the development of speech, writing and print. And he projects his analysis further into the age of mass electronic communications media...the cumulative impact of the book is dazzling. Read this book. Literature will never be the same again. And neither will you'- Robert Giddings, Tribune 'This admirably lucid book...has obvious implications for philosophy, literature, linguistics, sociology, psychology, education, and Biblical studies...I believe this is the best book Ong has published'- Thomas J. Farrell, Cross Currents