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Mass Communication Theory Foundations, Ferment, and Future

9780190942779

Mass Communication Theory Foundations, Ferment, and Future

  • ISBN 13:

    9780190942779

  • ISBN 10:

    0190942770

  • Edition: 8th
  • Format: Paperback
  • Copyright: 01/15/2020
  • Publisher: Oxford University Press

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Summary

Accessible, balanced, and enhanced by vivid examples and graphics, this market-leading text has introduced thousands of young scholars to the discipline over two decades. Mass Communication Theory: Foundations, Ferment, and Future, Eighth Edition, provides a complete and detailed overview of mass communication theory to the present, offering thorough, up-to-date, and effective coverage of both social science and cultural theories.

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