FREE SHIPPING BOTH WAYS
ON EVERY ORDER!
LIST PRICE:
$140.40

Sorry, this item is currently unavailable.

Marketing Management

ISBN: 9780130336293 | 0130336297
Edition: 11th
Format: Hardcover
Publisher: PRENTICE HALL
Pub. Date: 1/1/2003

Why Rent from Knetbooks?

Because Knetbooks knows college students. Our rental program is designed to save you time and money. Whether you need a textbook for a semester, quarter or even a summer session, we have an option for you. Simply select a rental period, enter your information and your book will be on its way!

Top 5 reasons to order all your textbooks from Knetbooks:

  • We have the lowest prices on thousands of popular textbooks
  • Free shipping both ways on ALL orders
  • Most orders ship within 48 hours
  • Need your book longer than expected? Extending your rental is simple
  • Our customer support team is always here to help
For MBA and undergraduate courses in Marketing Management. Professors and professionals tell us time and again that when it comes to today's complex marketing environment, no one in this field has stayed on top of the changes, been able to interpret, clarify, and put them into perspective like Philip Kotler. The Eleventh Edition of this #1 selling marketing management textbook features up-to-date coverage and hundreds of new cases, as well as an overall emphasis on these four themes: Customer Relationship Management, Technology/Internet Revolution, Brand Building, and Global Marketing.

Related Products


  • Marketing Management
    Marketing Management
  • Outlines & Highlights for Marketing Management
    Outlines & Highlights for Mark...
  • Outlines and Highlights for Marketing Management by Philip Kotler, Kevin Keller, Isbn : 9780136009986
    Outlines and Highlights for Ma...
  • Marketing Management Plus New MyMarketingLab with Pearson eText -- Access Card Package
    Marketing Management Plus New ...
  • Outlines and Highlights for Marketing Management by Kotler, Isbn : 9780131457577
    Outlines and Highlights for Ma...
  • Marketing Management
    Marketing Management
  • Marketing Management
    Marketing Management
  • Marketing Management
    Marketing Management


Please wait while this item is added to your cart...