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Managing Innovation: Integrating Technological, Market and Organizational Change 4e, Desktop Ed...

ISBN: 9780470998106 | 0470998105
Edition: 4th
Format: Paperback
Publisher: Wiley
Pub. Date: 4/1/2009

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SummaryTable of Contents
Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. It is also used widely by managers in both the service and manufacturing sectors. Now in its fourth edition, Managing Innovation has been fully revised and updated based on extensive user feedback to incorporate the latest findings and techniques in innovation management. The authors have included a new and more explicit innovation model, which is used throughout the boo... MORE
... MORE
About the authors
Preface to the Fourth Edition
Acknowledgements
How to use this book
Managing Innovation.
Innovation - what it is and why it matters
Introduction
Why innovation matters
Old question, new context
What is innovation?
A process view of innovation
Exploring different aspects of innovation
Summary and further reading
Web links
References
Innovation as a core business process.
Introduction
Variations on a theme
Evolving models of the process
Can we manage innovation?
Learning to manage innovation - building and developing routines across the core process
Measuring innovation success
Summary and further reading
Web links
References
Context.
Building the innovative organization.
Shared vision, leadership and the will to innovate
Appropriate organization structure
Key individuals
High involvement in innovation
Effective team working
Creative climate
Boundary spanning
Beyond the steady state
Summary and further reading
Web links
References
Developing an innovation strategy.
ÆRationalistÆ or æincrementalistÆ strategies for innovation?
The dynamic capabilities of firms
Appropriating the benefits from innovation
Technological trajectories
Developing firm-specific competencies
Globalization of innovation
Summary and further reading
Web links
References
Search.
Sources of innovation.
Where do innovations come from?
Knowledge push?
Need pull?
Whose needs?
Towards mass customization
Users as innovators
Extreme users
Watching others
Recombinant innovation
Regulation
Futures and forecasting
Accidents
A framework for looking at innovation source
How to search
Balancing exploitation and exploration
Absorptive capacity
Tools and mechanisms to enable search
Two dimensions of innovation search
A map of innovation search space
Summary and further reading
Web links
References
Innovation networks.
No man is an island?
The æspaghettiÆ model of innovation
Innovation networks
Summary and further reading
Web links
References
Select.
Decision making under uncertainty.
Introduction
Meeting the challenge of uncertainty
The funnel of uncertainty
Summary and further reading
Web links
References
Building the innovation case.
Developing the business case
Forecasting innovation
Estimating the adoption of innovations
Summary and further reading
Web links
References
Implement.
Creating new products and services.
Processes for new product development
Influence of technology and markets on commercialization
Differentiating products
Building architectural products
Commercializing technological products
Implementing complex products
Service innovation
Summary and further reading
Web links
References
Exploiting new ventures.
What is a venture?
Internal corporate venturing
Joint venture and alliances
Spin-outs and new ventures
Summary and further reading
Web links
References
Capture.
Capturing the benefits of innovation.
Creating value through innovation
Innovation and firm performance
Exploiting knowledge and intellectual property
Broader economic and social benefits
Summary and further reading
Web links
References
Capturing learning from innovation.
What have we learned about managing innovation?
How can we continue to learn to manage innovation?
Learning to manage innovation
Tools to help capture learning
Innovation auditing
Developing innovation management capability
Using the framework
Variations on a theme
Summary and further reading
Web links
References
Table of Contents provided by Publisher. All Rights Reserved.

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