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Managerial Economics Applications, Strategy and Tactics (with InfoApps 2-Semester Printed Acces...

ISBN: 9781439079232 | 1439079234
Edition: 12th
Format: Hardcover
Publisher: South-Western College Pub
Pub. Date: 8/3/2010

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This book seeks to train learners to think analytically in a business context. Specifically, it uses over 300 real-world, managerially-oriented applications to show readers how managers apply theories and techniques to solve real-world business problems. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of both international issues and "green" or environmentally friendly businesses and business practices.

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