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The Lean Entrepreneur How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets

9781118295342

The Lean Entrepreneur How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets

  • ISBN 13:

    9781118295342

  • ISBN 10:

    111829534X

  • Edition: Original
  • Format: Hardcover
  • Copyright: 02/26/2013
  • Publisher: Wiley
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Summary

Deemed a "must-read" by Steve Blank and Eric Ries, The Lean Entrepreneur provides a four-step framework to inventing and building a product that people actually want. The book details lean startup concepts, a step-by-step approach to best practices, and a business model analysis guide. It also includes cases studies, rich graphics, and worksheets and exercises. Regardless of the stage of your business--whether still in concept or well-established and looking for new innovation-- The Lean Entrepreneur teaches readers how to "get out of the building," foster stronger customer relations, test different business model risks, find venture capitalists, and create a customer funnel based on buyers' process.

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