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Introduction to Business Management

ISBN: 9780199059829 | 0199059829
Edition: 9th
Format: Paperback
Publisher: Oxford University Press, USA
Pub. Date: 11/26/2013

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Introduction to Business Management ninth edition explores the business environment in which we operate. It explains management principles such as planning, organising, leading, and controlling. It also has an in-depth focus on the functional areas of human resources, marketing, public relations, financial management, operations management, and purchasing and supply management.

South Africa's leading introductory business management textbook continues to introduce students from undergraduate and diploma courses, as well as MBA courses, to the dynamics of the organisational environment.

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