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International Management : Strategy and Culture in the Emerging World
ISBN: 9780324406313 | 0324406312
Edition: 1stFormat: Hardcover
Publisher: Cengage Learning
Pub. Date: 3/3/2009
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Unlike other international management texts that tend to be U.S.-centric, Ahlstrom and Bruton's INTERNATIONAL MANAGEMENT presents core theories and models from a global perspective. By familiarizing yourself with an array of real-world, concrete models of the many educational, sociological, legal-political, and cultural differences you'll undoubtedly face during a career in international business, you'll be prepared to work in an international firm anywhere in the world.
| Introduction | |
| Culture | |
| Economic/Legal/Political Environment | |
| Strategy Fundamentals and Corporate Strategy | |
| Business and Functional Strategy | |
| International Market Entry | |
| Structure of the International Firm | |
| Motivation | |
| Leadership | |
| Human Resource Management | |
| Evaluation and Control | ... MORE |
| Decision Making | |
| Future of International Management | |
| Glossary | |
| Endnotes | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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