Fundamentals of Merchandising Math and Retail Buying Plus MyFashionKit -- Access Card Package
Fundamentals of Merchandising Math and Retail Buying Plus MyFashionKit -- Access Card Package
- ISBN 13:
9780133075762
- ISBN 10:
0133075761
- Edition: 1st
- Format: Package
- Copyright: 03/06/2012
- Publisher: Prentice Hall
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Summary
Bridging the gap between current merchandising math textbooks and retail buying textbooks, The Fundamentals of Retail Buying with Merchandising Mathincorporates both buying philosophies and merchandising math. The text's problem-based method of learning incorporates questions and problems that train the reader to thinklike a buyer and encourage group collaboration and critical thinking. Simulated exercises mimic real-life buying responsibilities. Additionally, the order of the chapters and content within each chapter mimic the training of an assistant buyer in a corporate buying office. Providing a full, broad view of the retail buyer’s role, the text also includes the key merchandising math formulae that is the basis of all retail buying analysis.