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Essentials of Contemporary Management

ISBN: 9780078029349 | 0078029341
Edition: 5th
Format: Paperback
Publisher: McGraw-Hill/Irwin
Pub. Date: 1/17/2012

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SummaryTable of Contents
Jones/George, Essentials of Contemporary Management is the concise edition of the market bestselling textbook by the same author team. Jones and George are dedicated to the challenge of "Making It Real" for students. The authors present management in a way that makes its relevance obvious even to students who might lack exposure to a "real-life" management context. This is accomplished thru a diverse set of examples, and the unique, and most popular feature of the text, the "Manager as a Person"Chapter 2. This chapter discusses managers as real... MORE
PART ONE
Management and Managers
Chapter One: The management Process Today
Appendix A: History of Management Throughout
Chapter Two: values, Attitudes, Emotions, and Culture: The Manager as a Person

PART TWO
The Environment of Management
Chapter Three: Managing Ethics and Diversity
Chapter Four: Managing the Global Environment

PART THREE
Planning, Decision Making, and Competitive Advantage
Chapter Five: Decision Making, Learning, Creativity, and Entrepreneurship
Chapter Six: Plan... MORE

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