Entrepreneurship : An Innovator's Guide to Startups and Corporate Ventures
ISBN: 9781452257211 | 1452257213
Edition: 2ndFormat: Paperback
Publisher: SAGE Publications, Inc
Pub. Date: 1/1/2013
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The authors establish innovation as a necessary first step before writing a business plan or developing a financial model. Focussing on high-technology ventures, this insightful guide is devoted to helping students understand how innovation works and how to incorporate it into their process of conceptualizing and implementing their business idea.
Structured around the idea that innovation is at the core of successful entrepreneurship, Entrepreneurship: An Innovator's Guide to Startups and Corporate Ventures, Second... MORE
Structured around the idea that innovation is at the core of successful entrepreneurship, Entrepreneurship: An Innovator's Guide to Startups and Corporate Ventures, Second... MORE
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