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ISBN: 9780393707069 | 0393707067
Edition: 00
Format: Trade Paper
Publisher: W W NORTON
Pub. Date: 4/17/2011

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This classic book deals with the age-old questions of persistence and change. It asks how problems arise and are perpetuated in some instances, but in other instances are resolved. It examines how, paradoxically, common sense and logical approaches often fail while seemingly "illogical" and "unreasonable" actions succeed in producing the desired change.

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