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Ornamental Horticulture : Science, Operations and Management

ISBN: 9780766814172 | 0766814173
Edition: 3rd
Format: Hardcover
Publisher: Cengage Learning
Pub. Date: 12/20/2000

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SummaryTable of Contents
This comprehensive book introduces readers to both the art and science of ornamental horticulture. It includes equal coverage of such diverse topics as science, crop production, craftsmanship, and business management skills, and is appropriate for both hobbyists and professionals. Readers gain an appreciation for the value of the diverse segments of ornamental horticulture and, at the same time, develop their creativity. In addition, it offers a realistic view of the business skills required to be successful in ornamental horticulture. This uni... MORE
Key Tables and Figuresxiii
Prefacexv
Acknowledgmentsxix
Forward: A Brief History of Ornamental Horticulturexxi
SECTION I THE SCIENCE OF ORNAMENTAL HORTICULTURE
... MORE
The Green Plant
2(18)
The Value of Plants in our Lives
2(1)
Classifying Plants
3(1)
Parts of a Plant
4(3)
The Structure of Plant Parts
7(4)
Juvenility and Maturity in Plants
11(1)
Major Plant Processes
11(2)
What Plants Need for Growth
13(3)
Summary
16(4)
The Soil
20(14)
What is Soil?
20(1)
Why Soils Differ
21(1)
Soil Separates and Soil Texture
22(1)
Soil Nutrients
23(3)
Soil Structure and Organic Material
26(1)
Soil Acidity and Alkalinity
26(2)
Cation Exchange
28(1)
Fertilizers
29(2)
Summary
31(3)
Describing and Identifying Plants
34(15)
Plant Taxonomy
34(1)
Horticultural Descriptions of Plants
35(2)
How Plants are Identified
37(1)
Visual Descriptions of Plants
38(8)
The Assimilation of Terminology
46(1)
Summary
46(3)
Plant Growth Regulators
49(9)
Growth Regulators Defined
49(1)
Types of Growth Regulators
49(4)
Commercial Growth Regulators
53(3)
Summary
56(2)
Plant Reproduction
58(14)
Plant Reproduction Defined
58(1)
Sexual and Asexual Reproduction
58(1)
How Plants are Propagated
59(6)
Plant Improvement
65(1)
The Contribution of Gregor Mendel
66(2)
Summary
68(4)
Plant Pests and Their Control
72(36)
Plant Injuries and Their Causes
72(1)
Insects
73(5)
Plant Diseases
78(6)
Symptoms of Injured Plants
84(2)
Weeds
86(2)
Other Causes of Injury
88(1)
The Control of Plant Pests
88(3)
Pesticides
91(7)
Biological Control
98(4)
Summary
102(6)
SECTION II THE CRAFTS OF ORNAMENTAL HORTICULTURE
Floral Design
108(28)
The Value of Flowers
108(1)
Floral Design---Art or Craft?
109(1)
Materials Needed to Arrange Flowers
109(2)
Containers for Floral Arrangements
111(1)
Care of Cut Flowers
112(1)
Forms of Arrangement Materials
113(1)
Principles of Floral Design
113(4)
Patterns of Arrangements
117(1)
Using Color to Advantage
118(1)
Wiring Flowers for Design
119(1)
Making Bows and Puffs
119(5)
Assembling the Arrangements
124(8)
Summary
132(4)
The Interior Use of Plants
136(17)
Background and Status Update
136(1)
Uniqueness of Interior Plantscapes
137(1)
Light and Interior Plantings
137(7)
The Growing Medium
144(2)
Watering and Drainage
146(1)
Other Concerns
147(2)
The Interdisciplinary Team
149(1)
The Future
150(1)
Summary
150(3)
Landscape Design
153(48)
The Need for Gardens
153(1)
Landscaping Today
154(1)
The Outdoor Room
155(5)
The Principles of Design
160(3)
Selecting Plants for Landscapes
163(14)
Designing Plantings for Landscapes
177(4)
Enrichment Items
181(1)
Selecting Construction Materials
182(1)
Materials and Methods
183(10)
Creating a Residential Plan
193(5)
Summary
198(3)
Installing Landscape Plants
201(20)
The Importance of Proper Installation
201(1)
The Necessary Tools
201(3)
Root Forms of Landscape Plants
204(1)
The Time to Transplant
204(1)
Methods of Installation
205(7)
Installing Bedding Plants, Groundcovers, and Bulbs
212(2)
Problems of Arid Regions
214(2)
Planting in the Southeast
216(1)
Summary
217(4)
Maintaining Landscape Plants
221(23)
Sustained Care of Plantings
221(3)
Pest Control
224(1)
Pruning Trees and Shrubs
225(9)
Flower Plantings
234(3)
Winterizing the Landscape
237(4)
Summary
241(3)
Special Training Techniques for Plants
244(14)
Selecting and Using Vines in the Landscape
244(1)
Installing and Training Vines
245(2)
Espaliers
247(1)
Installing and Training Espaliers
247(2)
Topiary Pruning
249(2)
Bonsai Development
251(5)
Summary
256(2)
Turf: Selection, Establishment, and Maintenance
258(24)
The Many Uses of Turfgrass
258(1)
Comparison of Turfgrasses
259(2)
Purchasing Grass Seed
261(6)
Mixtures Versus Single-species Blends
267(1)
Methods of Installation
267(1)
Proper Lawn Construction
268(4)
Calibrating a Spreader
272(1)
Maintaining an Established Law
272(7)
Summary
279(3)
Techniques of Plant Propagation
282(30)
Science and Craft
282(1)
The Media for Propagation
282(1)
The Structures for Propagation
283(1)
Propagation by Seeds
284(2)
Propagation by Plugs
286(1)
Propagation by Cuttings
287(5)
Propagation by Grafting
292(7)
Propagation by Budding
299(3)
Propagation by Layering
302(3)
Propagation by Tissue and Organ Culturing
305(3)
Summary
308(4)
SECTION III THE PROFESSIONS OF ORNAMENTAL HORTICULTURE
The Floriculture Industry
312(9)
Careers in Ornamental Horticulture
312(1)
The Professions of Floriculture
313(5)
Summary
318(3)
The Nursery Industry
321(6)
The Scope of the Business
321(1)
Different Types of Nurseries
321(4)
The Link Between the Nursery and Landscape Industries
325(1)
Summary
325(2)
The Landscape Industry
327(9)
The Landscape
327(1)
Different Types of Landscapers
327(7)
Educational Requirements
334(1)
Summary
334(2)
Specialized and Nontraditional Careers
336(8)
Choosing or Changing a Career
336(1)
Part-time Work
336(1)
Cooperative Extension Specialists
337(1)
Horticulture Therapists
337(2)
Arborists and Lawn Care Specialists
339(2)
Communications
341(1)
What Else?
341(1)
Summary
341(3)
SECTION IV THE PRODUCTION TECHNIQUES OF ORNAMENTAL HORTICULTURE
Greenhouses and Other Growing Structures
344(16)
The Purpose of Growing Structures
344(1)
Types of Growing Structures
344(2)
Materials Used to Cover the Structures
346(1)
Typical Structural Plans
346(3)
Heating the Greenhouse
349(1)
Ventilating and Cooling the Greenhouse
349(3)
Conserving Energy in Greenhouses
352(1)
Greenhouse Benches
353(4)
Summary
357(3)
Greenhouse Production Techniques
360(26)
Crop Production Sheduling
360(1)
Greenhouse Root Media
361(1)
Pasteurizing the Media
361(2)
Soil Tests
363(1)
Greenhouse Containers
364(2)
Reproduction Methods
366(1)
Spacing and Labeling a Crop
367(1)
Watering
368(3)
Fertilizing
371(1)
Growth Retardants
372(1)
Pest Control
372(4)
Selecting Crops to Grow
376(1)
Summary
377(9)
Nursery Production Techniques
386(20)
Container Versus Field Nurseries
386(1)
Crop Selection
387(1)
Determining the Number of Plants to Grow
387(1)
Media Consideration for Nursery Crops
388(1)
Layouts for Field Production
389(2)
Maintaining Nursery Crops
391(5)
Labeling Nursery Crops
396(1)
Field Pruning Nursery Stock
397(2)
Harvesting
399(2)
Overwintering
401(1)
Cover Crops and Crop Rotation
402(1)
Summary
403(3)
Beginning and Promoting an Ornamental Horticulture Business
406(20)
Why Have Your Own Business?
406(1)
Forms of Business Organization
407(1)
Market Surveys
408(1)
Sources of Capital
409(1)
Selecting the Business Site
410(2)
Using Space Efficiently
412(1)
Organization Plans
413(2)
Building the Inventory
415(1)
Laws and Regulations
415(3)
Advertising the Business
418(5)
Summary
423(3)
Human Relations: Personnel Management and Customer Sales
426(9)
The Importance of Human Relations
426(1)
Personnel Management
427(4)
Matching the Employee With the Job
431(1)
Customer Relations
431(2)
Summary
433(2)
Business Communications
435(12)
The Purpose of Business Communications
435(1)
The Technology of Business Communication
435(1)
Written Communication
436(6)
Telephone Communication
442(3)
The Language of Business Communications
445(1)
Summary
445(2)
Recordkeeping, Pricing, and Determining Profit
447(13)
Keeping Business Records
447(2)
Interpreting Financial Statements
449(1)
Financial Ratios
450(1)
Pricing Merchandise and Services
451(6)
The Mathematics of Profit Calculation
457(1)
Alternative Pricing Methods
457(1)
Summary
458(2)
Ornamental Horticulture in the Age of Technology
460(12)
Technology is Dynamic
460(1)
The Benefits and Limitations
460(7)
Other Uses of Modern Technology
467(2)
Probabilities and Possibilities for the Future
469(1)
The Flip Side of Technology
470(1)
Summary
470(2)
Total Quality Management
472(5)
A New Concern for an Old Idea
472(1)
Quality Defined
473(1)
Total Quality Management (TQM) Defined
473(2)
Internal and External Customers
475(1)
Implementing TQM
475(1)
Summary
476(1)
Glossary477(12)
Appendix A Professional and Trade Organizations for Horticulture and Related Areas489(4)
Appendix B Selected Readings for the Study of Ornamental Horticulture493(6)
Index499

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