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Behavioral Finance and Wealth Management : How to Build Optimal Portfolios That Account for Inv...

ISBN: 9781118014325 | 1118014324
Edition: 2nd
Format: Hardcover
Publisher: Wiley
Pub. Date: 1/3/2012

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Fear and greed drive markets, and also good and bad investment decision-making. Academics such as Daniel Kahneman, Richard Thaler, Robert Schiller, and Meir Statman have certainly put the subject of behavioral finance--the study of fear and greed and other human decision-making quirks--on the map. In contrast, Pompian takes a practical approach to the growing science of behavioral finance, and puts it to use for real investors. He applies knowledge of 20 of the most prominent individual investor biases into "behaviorally-modified" asset allocation decisions. Pompian, in fact, offers investors the first "self-help" book that helps them properly modify their asset allocations decisions based on the latest cutting-edge research into the behavioral anomalies of individual investors. This book provides investors and financial advisors with the tools and applications guidelines they need to employ behavioral finance research in the investment decisions made by their clients. The second crash in this decade and the associated market volatility has pushed behavioral finance even more to the forefront of the minds of investors and advisors.  The updates in this book will identify how this is taking place (chapter 1) and why.  It will contain some introduction material on behavioral investor types (almost a primer for the next book) as well as updated examples and new research on biases.  Also addressed are new topics in Behavioral Finance such as new developments in Neuroeconomics and Adaptive market hypothesis.

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