Rent 9780534617547 | The Art and Strategy of Service-Learning Presentations | Isaacson, Rick; Saperstein, Jeff @knetbooks.com

Summary Table of Contents

This handbook is an invaluable resource for students taking a communication course with a service-learning component. It provides guidelines for connecting service-learning work with classroom concepts and advice for working effectively with agencies and organizations, and it offers model forms and sample speeches for students to utilize throughout the course.

This resourceful handbook provides guidelines for connecting service-learning work with classroom concepts, as well as advice for working effectively with ag... MORE

Preface

Service-Learning in Perspective

(13)

The Definition and Goals of Service-Learning

(5)

... MORE

The Benefits of Service-Learning

(4)

A Natural Fit with Communication Studies

(1)

Service as a Career

(3)

Service-Learning Models

(14)

When Service-Learning is Optional

(6)

When Service-Learning is Required

(3)

Three Types of Service: Direct, Indirect, and Civic

(1)

Finding a Service Project Site

(4)

Achieving a Positive Service-Learning Experience

(15)

Matching Student Goals and Skills with a Service Agency

(3)

Aligning Service-Learning Goals with Agency Goals

(2)

Cultivating a Professional Attitude

(2)

The Steps to Gaining a Professional Attitude

(3)

Working with Diverse Populations

(1)

Common Student Questions

(4)

Designing Informative Service-Learning Presentations

(15)

Defining the Objectives of Informative Service-Learning Discourse

(1)

Audience Analysis

(2)

Organizing Information to Strengthen the Message

(1)

Writing Compelling Introductions and Conclusions

(5)

Audio and Visual Aids

(5)

Designing Effective Persuasive Service-Learning Presentations

(35)

The Role of Theories and Methods of Persuasion

(1)

Resonance Theory

(2)

Inoculation Theory

(2)

Credibility

(1)

Emotional Appeals

(2)

Imagery

(1)

Burke's Pentad

(2)

Analyzing Audience Needs

(2)

Resourceful Evidence

(1)

Delivery and Nonverbal Communication

(1)

Issues for Debate and Discussion

(1)

Alternate Message Forums for Community Activism

(19)

Transactional Communication in Service Organizations

(20)

A Definition of Transactional Communication in Public Speech

(4)

Principles and Techniques for Successful Transactional Communications

(15)

Call to Service: Speaking as a Community Leader

113

(25)

Distinction Between Leader and Manager in Service Organizations

113

(5)

Advocating a National Service Agenda

118

(12)

Guidelines to Introduce a Featured Speaker

130

(5)

Presenting a Vision for Public Policy

135

(3)

Designing Media Messages for a Call to Community Service: Techniques from the Advertising World

138

(14)

The Rhetorical Analysis of the Service Campaign ``We Want Change''

141

(5)

Graphics and Logos for Service Organizations

146

(6)

Intercultural Communication in Service-Learning

152

(14)

Ethnocentrism and Cultural Pride

153

(2)

Beliefs, Attitudes, and Values

155

(1)

Cultural Patterns and Expectations

156

(2)

Verbal and Nonverbal Communication Across Cultures

158

(5)

General Advice and Discussion

163

(3)

Service-Learning Resources

166

(18)

Service-Learning Research Sources and Placement Opportunities

166

(1)

Service-Learning Resource Sites

167

(7)

Guidelines for Contacting the Service Agency

174

(1)

Student Journal Guidelines

175

(1)

Service-Learning Journal Guidelines

175

(2)

Guidelines for Student Evaluation of Service Experience

177

(3)

Community Placement Field Agreement

180

(2)

Supervisor Evaluation Form

182

(2)

Author Biographies

184

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