Aligning a Company's Strategy with Evolving Market Conditions provides an authoritative; insider's perspective on monitoring external conditions, applying consistency to long-term objectives, and determining when it is necessary to implement changes to a company's strategy. Featuring CEOs from some of the top companies in the nation, this book explores a variety of topics including trends in globalization, the impact of technology, the importance of talent development, and whether agility is advantageous to an organization's strategy Readers will benefit from discussions on driving accountability, discovering new revenue streams, and focusing on growth for continued success. Although a turbulent economy can create challenging and unpredictable circumstances, these authors demonstrate the importance of creating alignment around culture, communicating with transparency and clarity,' and implementing minor adjustments without obstructing big picture goals. The different niches represented and the breadth of perspectives presented enable readers to get inside some of the top business minds of today, as these executives offer their thoughts on championing a steadfast strategy that will keep the company on course despite market fluctuations.