9780205857258

THINK Public Relations

  • ISBN 13:

    9780205857258

  • ISBN 10:

    0205857256

  • Edition: 2nd
  • Format: Paperback
  • Copyright: 07/29/2012
  • Publisher: Pearson

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

Extend Your Rental at Any Time

Need to keep your rental past your due date? At any time before your due date you can extend or purchase your rental through your account.

Rental Options

List Price $106.40 Save

Free Shipping Free Shipping On Every Order
In Stock Usually Ships in 24 Hours.

Summary

THINK Currency. THINK Relevancy. THINK Public Relations. The engaging visual design of THINK Public Relationsprovides an introduction to the field of public relations that successfully blends theory and practice in an easy-to-read format. Students are introduced to exciting and innovative public relations campaign examples in the contract of relevant theory and core concepts that they will need to succeed in the world of public relations. The authors offer a practical approach to the study of public relations and emphasize competition and conflict management, while providing a concise, comprehensive overview of the profession. A better teaching and learning experience This program will provide a better teaching and learning experience-for you and your students. Here's how: Personalize Learning-MySearchLab delivers proven results in helping students succeed, provides engaging experiences that personalize learning, and comes from a trusted partner with educational expertise and a deep commitment to helping students and instructors achieve their goals. Improve Critical Thinking-Questions and cases throughout the text encourage students to think critically about public relations topics. Engage Students-An appealing visual design and real-world applications engage students in the material. Apply Ethics- Feature boxes introduce readers to the important ethical and legal issues facing public relations practitioners today. Support Instructors-Activities and assessment in MySearchLab offer instructors supplemental materials to help their students succeed. Note:MyMySearchLab with eText does not come automatically packaged with this text. To purchase MySearchLab, please visit: www.mysearchlab.comor you can purchase a valuepack of the text + MySearchLab (at no additional cost): ValuePack ISBN-10: 0205916783 / ValuePack ISBN-13: 9780205916788

Author Biography

Read more

Table of Contents

Read more

Write a Review