9780132341387

Strategic Management : Concepts and Cases

  • ISBN 13:

    9780132341387

  • ISBN 10:

    0132341387

  • Edition: 2nd
  • Format: Hardcover
  • Copyright: 12/28/2007
  • Publisher: Prentice Hall

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

KEY BENEFIT- This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives. KET TOPICS:Three key themes constitute the dynamic perspective on strategy: (1) changing strategies for changing times, (2) the integration of formulation and implementation, and (3) strategic leadership. For business professionals involved with strategic management.

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