9781118844380

Startup Mixology Tech Cocktail's Guide to Building, Growing, and Celebrating Startup Success

  • ISBN 13:

    9781118844380

  • ISBN 10:

    1118844386

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 06/30/2014
  • Publisher: Wiley

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Startup Mixology combines 20 "key ingredients" for starting, growing and running a business. The book is comprised of actionable items, mixed in with stories from successful entrepreneurs and companies. It will answer questions that entrepreneurs have when starting up, from structural questions to how to getting traction with your product and more. Lessons include:
  • How to think like an entrepreneur
  • Turning your ideas into action
  • How to build a team
  • Launching your product
  • Creating marketing delight, and more.

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