9780538438292

Sports and Entertainment Management

  • ISBN 13:

    9780538438292

  • ISBN 10:

    0538438290

  • Edition: 1st
  • Format: Paperback
  • Copyright: 03/18/2004
  • Publisher: South-Western Educational Pub

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Sports and Entertainment Management uses topics in the sports and entertainment industries to cover the basic functions of management as outlined in national and state standards. Management topics, discussed in twelve chapters, include leadership, finance, product management, people management, information management, legal and ethical issues, customer relations, sales management, managing change, and career development.

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