9780534522896

Persuasion Reception and Responsibility

  • ISBN 13:

    9780534522896

  • ISBN 10:

    0534522890

  • Format: Paperback
  • Copyright: 04/01/2000
  • Publisher: Wadsworth Pub Co
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Larson helps students become consumers of persuasion. The text presents persuasion through the examination of various aspects of popular culture├╣politics, mass media, advertising, and the information superhighway├╣as they exemplify and teach critical theor

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