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Expressly created to engage the visual and technological interests of todayrs"s students,The Penguin Handbookrevolutionized the way handbooks present information and ideas. With a highly visual design, unique coverage of visual rhetoric and visual literacy, superior coverage of technology, and distinctive coverage of writing for different purposes, the first edition established itself as the best-selling handbook to enter the market in fifteen years. The third edition of this extraordinary handbook with enhanced visual examples and coverage, completely revised and expanded documentation chapters, cutting edge coverage of language issues, and much more.
Table of Contents
Planning, Drafting, and Revising
Think as a Writer a Think about the process of communication b Think about how to persuade others c Think about your audience d Think about your credibility e Think about your purpose f Think about the complex demands of writing today
Plan and Draft a Think about the expectations of college readers b Establish your goals c Explore your topic d Write a working thesis e Plan a strategy f Compose a draft g Write as a member of a team
Compose Paragraphs a Focus your paragraphs b Organize your paragraphs c Make your paragraphs coherent d Consider paragraph length e Link across paragraphs f Write effective beginning and ending paragraphs
Rewrite, Edit, and Proofread a Switch from writer to reader b Learn strategies for rewriting c Respond to other writers drafts d Edit for particular goals e Proofread carefully f Learn to edit the writing of others
Writing for Different Purposes
Read and View with a Critical Eye a Become a critical reader b Read actively c Recognize verbal fallacies d Become a critical viewer e Recognize visual fallacies
Write to Analyze a Understand the goal of a rhetorical analysis b Analyze the context and the text c Organize and write a rhetorical analysis d Sample rhetorical analysis e Analyze images and other visual texts
Write to Reflect a Find a reflective topic b Identify a focus c Organize and write a reflection d Sample reflective essay
Write to Inform a Find an informative topic b Narrow your topic and write a thesis c Organize and write an informative essay d Sample informative essay
Write Arguments a Position arguments and proposal arguments b Find an arguable topic c Make an arguable claim d Organize and write a position argument e Sample position argument f Organize and write a proposal argument g Sample proposal arguments
Writing in the Disciplines
Learn to Write in Academic Disciplines a Become an academic writer b What counts as evidence in the disciplines?
Write in Specific Genres a Write an essay exam b Write an observation c Write a case study d Write a lab report e Write a letter of application f Write a r sum
Write about Literature a Become a critical reader of literature b Develop an interpretation c Write a literary analysis d Sample literary analysis
Designing and Presenting
Communicate with Words, Images, and Graphics a Write in multimedia b Think about verbal and visual relationships c Know where images and graphics work best d Know where words work best
Design for Print and the Screen a Start with your readers b Design pages c Choose type d Compose images e Edit images f Create tables, charts, and graphs g Design a Web site
Design Presentations a Plan a presentation b Design visuals for a presentation c Deliver an effective presentation
Plan Your Research a Analyze the research task b Find a topic c Determine what kind of research you need d Draft a working thesis e Start a working bibliography
Find and Evaluate Sources in Databases a Know the strengths of database sources b Find information in databases c Construct
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