This 12 month access code card gives you access to all of MyCommunicationLab's tools and resources, including a complete eText of your book! This access code card is only available packaged with a new textbook and at no additional cost. You can also buy immediate access to MyCommunicationLab with Pearson eText online with a credit card at www.mycommunicationlab.com Updated in its 3rd edition, Human Communication in Societyis the only text to explore the interplay between the individual and society and its impact on communication. By understanding how the tensions among individual forces, societal forces, cultures, and contexts shape communication and meaning, readers become more ethical and effective communicators. Alberts, Nakayama, and Martin wrote Human Communication in Societyto bring a comprehensive, balanced view to the study of human communication.