The Marketing Plan Handbook

  • ISBN 13:


  • ISBN 10:


  • Edition: Revised
  • Format: Paperback
  • Copyright: 01/01/2008
  • Publisher: Prentice Hall
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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This concise, practical book is written for you if you need to give professional presentations. bull; bull;If giving a presentation makes you nervous, how can you relax? bull;How can you enhance your credibility before, during, and after your presentation? bull;How can you design slides to highlight key data and hold your audience's interest? bull;How can you improve your nonverbal image (gestures, voice, stance, and so forth? bull;How can you make sure your audience remembers the main points of your presentation? bull;How can you become a more persuasive presenter? Like all the books in the Prentice Hall Guides to Advanced Business Communications series, this book is . . . bull; bull;Brief: summarizes key ideas only bull;Practical: offers clear, straightforward tools you can use bull;Reader-friendly: provides easy-to-skim format

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