did-you-know? rent-now

Amazon no longer offers textbook rentals. We do!

Marketing

by: ;
9780077861094

Marketing

by: ;
  • ISBN 13:

    9780077861094

  • ISBN 10:

    0077861094

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 01/03/2014
  • Publisher: McGraw-Hill Education
  • Newer Edition
Rent From $52.96
Used From $17.69

List Price $198.11 Save

Rent $52.96
TERM PRICE DUE
Added Benefits of Renting

Free Shipping Both Ways Free Shipping Both Ways
Highlight/Take Notes Like You Own It Highlight/Take Notes Like You Own It
Purchase/Extend Before Due Date Purchase/Extend Before Due Date

Add to Cart
Free Shipping Free Shipping On Every Order
|In Stock Usually Ships in 24 Hours.

List Price $198.11 Save $180.42

Used $17.69

In Stock Usually Ships in 24 Hours.

We Buy This Book Back We Buy This Book Back!

Included with your book

Free Shipping On Every Order Free Shipping On Every Order

Add to Cart

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

Extend or Purchase Your Rental at Any Time

Need to keep your rental past your due date? At any time before your due date you can extend or purchase your rental through your account.

Summary

Marketing by C. Shane Hunt and John E. Mello was designed to demonstrate to students the connection between marketing and their future careers, whether students choose to pursue a major in marketing or another field. With a number of features to support this effort, including career tips in every chapter and a comprehensive marketing plan exercise that focuses on marketing the most important product in students' lives: themselves, Marketing is the most practical content available for the Principles of Marketing course. Supported by results-driven technology in McGraw-Hill's Connect Marketing and a focused table of contents covering all of the foundational topics in fourteen concise chapters, Marketing is the smart choice for instructors and students to adopt for the Principles of Marketing course.

Table of Contents

Read more

Supplemental Materials

Read more

Related Products
9781260088878
Marketing [Rental Edition]