9780470721094

Managing Business Relationships, 3rd Edition

  • ISBN 13:

    9780470721094

  • ISBN 10:

    047072109X

  • Edition: 3rd
  • Format: Paperback
  • Copyright: 10/01/2011
  • Publisher: Wiley

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Managing Business Relationships enables students and managers to understand the reality of business networks and how to manage them. The third edition is updated with the IMP Grouprs"s latest thinking from research, consulting and teaching experience over the past five years.

Author Biography

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Table of Contents

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