9780072818635

Managerial Economics and Business Strategy with Data Disk

  • ISBN 13:

    9780072818635

  • ISBN 10:

    0072818638

  • Edition: 4th
  • Format: Hardcover
  • Copyright: 06/28/2002
  • Publisher: MCG (Manual)
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Baye's Managerial Economics and Business Strategy is one of the best-selling managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the fourth edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of frontier research in his new chapter on advanced topics. The Fourth Edition also offers completely new problem material, data, and much more.

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