9781571676771

Introduction to Commercial Recreation and Tourism

  • ISBN 13:

    9781571676771

  • ISBN 10:

    1571676775

  • Edition: 6th
  • Format: Paperback
  • Copyright: 11/16/2011
  • Publisher: Sagamore Pub Llc

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

The purpose of this 6th edition remains the same as the first five editions -- to provide an introduction to the scope, characteristics, and management aspects of the commercial recreation and tourism industry. This book offers a blend of conceptual and practical material to achieve a basic understanding of this diverse industry. While some of the content is oriented toward large and established businesses, the text also has an entrepreneurial orientation that is particularly applicable to smaller businesses and organisations. Future commercial recreation and tourism entrepreneurs will gain a wealth of useful ideas and information from these pages.

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