Internet Business Strategies Build, Market, Test, Grow
- ISBN 13:
- ISBN 10:
- Edition: 1st
- Format: Paperback
- Copyright: 05/12/2014
- Publisher: New Riders
Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)
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How do small business owners get online, market themselves, and get noticed? Most don't know how to begin or whether to hire someone or try and do it themselves. This book is specifically written to help small business owners take that first step and get started today.
This book provides a gentle introduction on how to create an effective Internet presence with great examples and easy to understand tutorials. A detailed action plan for moving forward is included. The small business owner will learn how to do everything from registering a domain and setting up a hosting account, choosing a WordPress theme, website marketing, blogging and content strategy, to social media and search engine marketing. The book also covers how to hire a web designer that will provide value to their business plan.