9780470711446

Innovation and Entrepreneurship, 2nd Edition

  • ISBN 13:

    9780470711446

  • ISBN 10:

    0470711442

  • Edition: 2nd
  • Format: Paperback
  • Copyright: 06/01/2011
  • Publisher: Wiley

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Developed specifically for#xA0;undergraduate students, Innovation and Entrepreneurship is an accessible, introductory text written primarily for#xA0;those studying#xA0;business and management#xA0;but also engineering and science degrees with management courses. The book #xA0;features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship.#xA0; In this second edition, the authors develop an explicit process model of entrepreneurship with clearer links between innovation and entrepreneurship.

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