Harness the Power of the Purse: Winning Women Investors
- ISBN 13:
- ISBN 10:
- Format: Paperback
- Copyright: 03/15/2015
- Publisher: Rare Bird Books, A Vireo Book
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Using a wealth of hard dataincluding findings from nationwide surveys and dozens of focus groups and interviews with female investors from New York to London to Hong KongHarness the Power of the Purse reveals compelling insights on the female investor market. The book also draws on in-depth interviews with top advisors and forward-thinking leaders to reveal how they are spearheading innovative solutions.
Whether you're a women investor looking to flex your financial muscle or an industry advisor or leader committed to building gender smarts, Harness the Power of the Purse is a vital resource for turbo-charging growth and closing the gap for women investors.