9780324259179

Cengage Advantage Books: Foundations in Strategic Management (with InfoTrac)

  • ISBN 13:

    9780324259179

  • ISBN 10:

    0324259174

  • Edition: 3rd
  • Format: Paperback
  • Copyright: 01/07/2004
  • Publisher: South-Western College Pub
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

Foundations of Strategic Management provides a concise and balanced introduction to the important theories and views of the field. The authors present an up-to-date look at the most critical topics in strategy today and use examples from cutting-edge firms to help learners begin to understand and develop decision-making and analysis techniques that are relevant in all types of organizations.

Table of Contents

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