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In Fashion: Fun! Fame! Fortune! prepares students to meet the challenges of a career in today's fashion business. This new text covers a basic understanding of fashion history; design and product development; textile, leathers and furs; apparel and accessories, as well as the retail businesses that sell fashion merchandise. Stone draws on her extensive background to capture the intensity, vigour, energy and motion of the fashion business.
Table of Contents
The Changing World of Fashion
The Nature of Fashion
The Environment of Fashion
The Movement of Fashion
The Business of Fashion
The Primary Level: The Materials of Fashion
Textiles: Fibers and Fabrics
Leather and Fur
The Secondary Level: The Producers of Fashion
Fashion Apparel: Women's, Men's, Children's, and Teen's
The Retail Level: The Markets for Fashion
Global Sourcing and Merchandising
So You Want to be in Fashion: Fashion Auxiliary Services
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