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E-Business and E-Commerce Management : Strategy, Implementation and Practice

9780273719601

E-Business and E-Commerce Management : Strategy, Implementation and Practice

  • ISBN 13:

    9780273719601

  • ISBN 10:

    0273719602

  • Edition: 4th
  • Format: Paperback
  • Copyright: 01/01/2009
  • Publisher: Prentice Hall
  • Newer Edition
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Summary

Popular for its cutting edge and contemporary coverage, its international approach and its balance of the technical and managerial topics of central importance to developing an understanding of this subject, this book is ideal for students or practitioners of e-business or e-commerce at any level.

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