
Disciplined Entrepreneurship 24 Steps to a Successful Startup
- ISBN 13:
9781118692288
- ISBN 10:
1118692284
- Edition: 1st
- Format: Hardcover
- Copyright: 08/12/2013
- Publisher: Wiley
Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)
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Summary
24 Steps to Success!
Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply.
You will learn:
- Why the “F” word – focus – is crucial to a startup’s success
- Common obstacles that entrepreneurs face – and how to overcome them
- How to use innovation to stand out in the crowd – it’s not just about technology
Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want.
Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management.
For more please visit http://disciplinedentrepreneurship.com/