9781422129760

Developing a Business Case

  • ISBN 13:

    9781422129760

  • ISBN 10:

    1422129764

  • Format: Paperback
  • Copyright: 11/23/2010
  • Publisher: Harvard Business School Pr

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

How do you decide on the best course of action for your company to take advantage of new opportunities? By building a business case.This book provides a framework for building a business case. You'll learn how to: Clearly define the opportunity you'll want to address in your business case Identify and analyze a range of alternatives Recommend one option and assess its risks Create a high-level implementation plan for your proposed alternative Communicate your case to key stakeholders

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