Designing the Moment From First Impression to Conversion, DVD

  • ISBN 13:


  • ISBN 10:


  • Edition: 1st
  • Format: DVD
  • Copyright: 11/12/2008
  • Publisher: New Riders

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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In this DVD-ROM, Hoekman explains how the teams behind some of the most popular Web sites get so many people to sign up for their products and services. He offers examples from successful sites and San Francisco storefronts, shares stories from his own work, and shows designers how to apply these winning concepts to their own site.

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