9780415538664

Demystifying Your Business Strategy

  • ISBN 13:

    9780415538664

  • ISBN 10:

    0415538661

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 09/18/2013
  • Publisher: Routledge

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

In this book, David Lei and John Slocum offer readers a comprehensive overview of the drivers of evolutionary advantage, recognizing that sources of competitive advantage for any organization will necessarily shift and evolve in response to changes in the industry environment. Dynamics of Business Strategyalso offers practical insights on how to spot "inflection points" of strategic transition and identify signals that indicate when an organization needs to develop a new source of competitive advantage. With in-depth discussion of the four different types of business strategies that many firms pursue and the strategic disciplines that support them, this book can provide significant insight and direction to managers at all levels within an organization.

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