9780133086140

Convention Management and Service with Answer Sheet (EI)

  • ISBN 13:

    9780133086140

  • ISBN 10:

    0133086143

  • Edition: 8th
  • Format: Paperback
  • Copyright: 05/30/2012
  • Publisher: Educational Institute

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.

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Table of Contents

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