The most widely used textbook of its kind for courses in advancedcomposition and writing, Classic Rhetoric for the Modern Student discusses thethree vital components of classical rhetoric--argument, arrangement, andstyle--bringing these elements to life and demonstrating their effectiveapplication in yesterday's and today's writing. Presenting its subject in fiveparts, the text provides grounding in: the elements and applications ofclassical rhetoric; the strategies and tactics of argumentation; the effectivepresentation and organization of discourses; the development of power, grace,and felicity in expression; and the history of rhetorical principles. Numerousexamples of classic and contemporary rhetoric, from paragraphs to completeessays, appear throughout the book, many followed by detailed analyses. Thisfourth edition features a new section on the Progymnasmata (classicalcomposition exercises), a new analysis of advertisement in the Introduction, anupdated survey of the history of rhetoric, and an updated section on "ExternalAids to Invention".