9780143118022

CAD Monkeys, Dinosaur Babies, and T-Shaped People : Inside the World of Design Thinking and How It Can Spark Creativity and Innovation

  • ISBN 13:

    9780143118022

  • ISBN 10:

    0143118021

  • Format: Paperback
  • Copyright: 12/28/2010
  • Publisher: Penguin Books

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

An illuminating journey through today's fascinating world of design. What can we learn from the ways great designers think-and how can it improve our lives? In CAD Monkeys, Dinosaur Babies, and T-Shaped PeopleWarren Berger, in collaboration with celebrated designer Bruce Mau, revolutionizes our understanding of design and unlocks the secrets of the trade. Looking to the creative problem-solving work of design professionals, Berger reveals that design is a mindset, a way of looking at the world with an eye toward improving it. The practice of design-thinking opens readers to their innate capacity for reimagining the world around them.

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