9781439040584

International Marketing (with InfoTrac)

  • ISBN 13:

    9781439040584

  • ISBN 10:

    1439040583

  • Edition: 9th
  • Format: Hardcover
  • Copyright: 07/14/2009
  • Publisher: South-Western College Pub
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!

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