9780137153756

International Business : The Challenges of Globalization

  • ISBN 13:

    9780137153756

  • ISBN 10:

    0137153759

  • Edition: 5th
  • Format: Paperback
  • Copyright: 01/01/2010
  • Publisher: Prentice Hall
  • Newer Edition

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

International Business: The Challenges of Globalizationpresents international business in a comprehensive yet concise framework with unrivaled clarity. Globalization; Cross-Cultural Business; Politics, Law, and Business Ethics; Economic Systems and Development; International Trade; Business-Government Trade Relations; Foreign Direct Investment; Regional Economic Integration; International Financial Markets; International Monetary System; International Strategy and Organization; Analyzing International Opportunities; Selecting and Managing Entry Modes; Developing and Marketing Products; Managing International Operations; Hiring and Managing Employees MARKET: Recent, real-world examples and engaging features brings the material to life for readers.

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