The Practice of Public Relations
- ISBN 13:
- ISBN 10:
- Edition: 12th
- Format: Paperback
- Copyright: 05/16/2013
- Publisher: Pearson - Prentice Hall
- Newer Edition
Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)
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The 12th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today’s world of public relations —including heavy emphasis on social media and ethics.