9780470688571

The Age of Responsibility CSR 2.0 and the New DNA of Business

  • ISBN 13:

    9780470688571

  • ISBN 10:

    0470688572

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 03/21/2011
  • Publisher: Wiley

Note: Not guaranteed to come with supplemental materials (access cards, study guides, lab manuals, CDs, etc.)

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Summary

This landmark book shows how the old model of corporate sustainability and responsibility is being replaced by a second generation movement that goes beyond the outmoded approach of CSR as philanthropy or public relations concern to a more authentic, stakeholder-driven model. The author describes the new concept and mission of the new movement and explains its agenda in a succinct guide that will be useful for CSR professionals, including managers, consultants, academics, and non-governmental organizations.

Author Biography

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Table of Contents

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