101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms
101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms
- ISBN 13:
9781119090373
- ISBN 10:
1119090377
- Edition: 1st
- Format: Paperback
- Copyright: 08/31/2015
- Publisher: Wiley
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Summary
—Howard B. Allenberg, vice chairman and CIO, BDO Seidman, LLP
Finally, peerless focus on how to break into all aspects of the selling process and the currents of relationship and buyer development. Learn how to build your personal and firm business more successfully. Covers the process of relationship and buyer development. Provides proven strategies from hundreds of the world's successful firms.
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