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| Preface | p. xi |
| Introduction: How to Use This Book | p. xix |
| List of Writing Samples | p. xxiii |
| Public Policy Making | p. 1 |
| Key Concepts | p. 1 |
| Milk Labeling | p. 1 |
| Budgeting | p. 11 |
| Summary and Preview | p. 16 |
| Reference | p. 17 |
| Further Reading | p. 17 |
| Communication in the Process | p. 18 |
| Key Concepts | p. 18 |
| Cultural Context: Actors, Roles, and Communication Practices | p. 20 |
| Professionals Inside Government | p. 22 |
| Professionals Outside Government | p. 23 |
| Active Citizens | p. 24 |
| A General Method of Communicating in a Public Process | p. 24 |
| Two Checklists | p. 29 |
| Summary and Preview | p. 30 |
| Further Reading | p. 30 |
| Definition: Frame the Problem | p. 31 |
| Key Concepts | p. 31 |
| How to Define a Policy Problem | p. 33 |
| Purpose A: Get a Problem on the Public Agenda by Advocacy | p. 34 |
| Three Examples with Scenarios | p. 37 |
| Purpose B: Aid Policy Choice by Analysis of Solutions | p. 50 |
| Two Examples | p. 52 |
| Summary and Preview | p. 59 |
| References | p. 59 |
| Legislative History: Know the Record | p. 60 |
| Key Concepts | p. 60 |
| How to Conduct Legislative Research and Write a Legislative History | p. 62 |
| General Tips for Using Government Information Libraries | p. 66 |
| Three Examples | p. 69 |
| Summary and Preview | p. 85 |
| Position Paper: Know the Arguments | p. 86 |
| Key Concept | p. 86 |
| How to Argue in a Position Paper | p. 90 |
| Two Examples | p. 93 |
| Outline of the Argument to Expand the Earned Income Tax Credit (EITC) in the United States | p. 99 |
| Outline of the Argument for UNICEF Involvement in Creating Social Protection Systems in Eastern and Southern Africa | p. 100 |
| Summary and Preview | p. 102 |
| Reference | p. 102 |
| Further Reading | p. 102 |
| Petitions and Proposals: Request Action or Propose Policy | p. 103 |
| Key Concepts | p. 103 |
| How to Ask for Action or Propose Policy on Behalf of a Group | p. 106 |
| Four Examples | p. 110 |
| Summary and Preview | p. 125 |
| References | p. 125 |
| Briefing Memo or Opinion Statement: Inform Policy Makers | p. 126 |
| Key Concepts | p. 126 |
| How to Inform Policy Makers in a Briefing Memo or Opinion Statement | p. 128 |
| More Examples | p. 134 |
| Summary and Preview | p. 136 |
| Testimony: Witness in a Public Hearing | p. 137 |
| Key Concepts | p. 137 |
| How to Deliver Oral Testimony Based on a Written Statement | p. 140 |
| Develop a Testimony in Context | p. 140 |
| Two Examples with Scenarios | p. 145 |
| Summary and Preview | p. 153 |
| References | p. 153 |
| Written Public Comment: Influence Administration | p. 154 |
| Key Concept | p. 154 |
| How to Write a Public Comment | p. 155 |
| Three Examples with Scenarios | p. 157 |
| Summary and Preview | p. 168 |
| Conclusion Continuity and Change | p. 169 |
| Key Concepts | p. 169 |
| Summary and Looking Forward | p. 172 |
| References | p. 172 |
| Public Policy Writing for the Web | p. 174 |
| Clear Writing | p. 183 |
| Index | p. 189 |
| Table of Contents provided by Ingram. All Rights Reserved. |