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Pioneering research psychologist Roy F. Baumeister collaborates with New York Times science writer John Tierney to revolutionize our understanding of the most coveted human virtue: self-control. Drawing on cutting-edge research and the wisdom of real-life experts, Willpower shares lessons on how to focus our strength, resist temptation, and redirect our lives. It shows readers how to be realistic when setting goals, monitor their progress, and how to keep faith when they falter. By ble... MORE
ROY F. BAUMEISTER directs the social psychology program at Florida State University. He has written more than 450 scientific publications and consistently ranks among the world’s most frequently cited psychologists.
JOHN TIERNEY writes the “Findings” science column for the New York Times. His writing has won awards from the American Association for the Advancement of Science and the American Institute of Physics. This is his third book.