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Transnational Television in Europe : Reconfiguring Global Communications Networks

ISBN: 9781845119546 | 1845119541
Format: Paperback
Publisher: I. B. Tauris
Pub. Date: 3/15/2009

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SummaryTable of ContentsAuthor Biography
Today transnational TV networks count among television's most prestigious brands and rank among Europe's leading TV channels. This is the first, dynamically told story of the extraordinary journey of transnational television in Europe from struggling origins to its present day boom. It is based in extensive research into the international television industry and makes full use of its author's remarkable access to leading industry figures, from Sky and Turner to Discovery and BBC World. The tale begins with a few cross-border TV channels, who fo... MORE
Tablesp. ix
Abbreviationsp. xi
Acknowledgementsp. xv
Introduction: Television's Transnational Paradigm Shiftp. 1
Impossible Beginnings
Pioneers in Satellite Television, 1982-4p. 7
The Difficult Expansion of Europe's Satellite TV Market, 1985-9p. 21
The End of a Chimera?p. 43
The Coming of Age of Pan-European Television... MORE
Ushering in a New Era: European Regulation and Satellite Technologyp. 57
The Advent of Transnational Advertisingp. 83
Public Broadcasters: Coming to Terms with the New Media Orderp. 99
Transnational Television in Europe
Key Entertainment Genres and Channels in Transnational Televisionp. 115
Powering Tomorrow's European Television: American TV Brands and Diversified Entertainment Conglomeratesp. 155
The Sun Always Shines on Global News TV Networksp. 173
Inside Globalization: The Transnational Shift
Reasons and Strategies for Crossing Bordersp. 195
When the Local Meets the Global: Transnational TV Networksp. 207
Reconfiguring Communications Networks: Television for a Global Orderp. 227
Conclusion: New World, New Networksp. 241
Notesp. 245
Indexp. 263
Table of Contents provided by Ingram. All Rights Reserved.

Jean K. Chalaby teaches media history as well as comparative media systems and international communication at City University, London, where he is Director of the MA in Transnational Media and Society. He is the author of The Invention of Journalism (1998) and The de Gaulle Presidency and the Media (2002) and editor of Transnational Television Worldwide (2005).



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